Jürg Bühler has worked for 15 years as a tennis coach and obtained the highest Swiss coach
diploma (A-Trainer). He also achieved a master’s degree in developmental psychology and
sports psychology at the University of Bern. He worked several years as a sports psychologist in
various sports as well as a coaches’ educator. Since 2009 he has been the Head of coaches’
education at Swiss Tennis Association and has worked as a sports psychologist with the
national junior team at the National Training Center.