As NBA Senior Vice President & Managing Director in charge of EMEA, Benjamin Morel oversees all aspects of the NBA operations including media distribution, events, merchandising and sponsorship across the region. He also manages the NBA’s two regional offices located in Madrid and Johannesburg from the league’s EMEA headquarters in London.
Ben originally joined the NBA in March 1998, responsible for the Non-Apparel European licensees. From October 2000 to October 2002, he was manager for all Pan-regional partners and in 2003 he was named Director of the Consumer products Group based in the then NBA HQ in Paris. Since January 2008 Ben has been based in the NBA’s London office and has led their European operation since June 2011. He was named NBA Senior Vice President & Managing Director – Europe & Africa in March 2012 and Senior Vice President & Managing Director, Europe Middle East and Africa in April 2014.
Ben is of Franco-British origin and is a 1997 graduate of the ESCP/EAP business school with a specialization in International Affairs and Sport management. He is married to Laure and currently resides in London with their two children Ella Jane and Oscar.