Alex Trickett

Global Chair of Sport, Twitter

Alex Trickett is Global Chair of Sport for Twitter and Head of Sport for Twitter UK. He works closely with the biggest sports teams, players, organisations and broadcasters in the world, advising them on how to use Twitter, Vine and Periscope to grow reach and engagement.


With more than 15 years of senior digital experience, Alex spent a decade at the BBC Sport website, as a journalist, social media lead and international editor. He then joined creative agency Imagination as a senior planner, working with brands like Ted Baker, Asics, Shell and Ford.


Alex is a judge for a number of iconic industry awards, including Sport Industry, Football Business and Sport Technology.